News

30Oct
2024

TestZone 2024: 1,165 test drives and great interest in electric cars

TestZone 2024: 1,165 test drives and great interest in electric cars

This year’s TestZone events took place over two weekends in Fredericia and Brøndby.

For the first time, the events were held in collaboration with both NF Fleet and LeasePlan.

“This year, for the first time, we are hosting a joint event with ALD Automotive, LeasePlan, and NF Fleet. We are incredibly proud to show our customers that we stand united as one entity. It also gives our employees a unique opportunity to collaborate on a shared event and create a great experience for our customers,” says Lene Dragsbæk, Commercial Director at ALD Automotive and LeasePlan Denmark.

Over both weekends, our customers, who are soon due to change their company cars, had the opportunity to test drive a wide range of vehicles – all in one place. In total, there were 1,165 test drives, with great activity among participants.

Our experienced advisors, who daily guide customers on vehicle choices, and our partners, who know every detail about the cars, were also present to ensure a thorough and informative experience.

Electric Mobility in Focus

Electric cars were the center of attention at this year’s TestZone, making up the majority of the vehicles presented. The day was dedicated to highlighting the many advantages of electric mobility and demonstrating how electric cars can be an integral part of company fleets.

With a focus on driving enjoyment, range, and charging solutions, we provided participants the chance to experience what electric cars have to offer – and it was clear that the interest in going electric was strong.

“At TestZone, we primarily showcased electric cars because we want to help Danish companies implement the green transition and include more CO₂-friendly cars in their fleets. Our goal is to give customers a chance to experience driving an electric car, especially when it comes to acceleration, which often surprises those used to petrol or diesel vehicles,” says Lene Dragsbæk.

A top five list of the most test-driven cars this year also reveals that electric cars were in high demand:

  1. VW ID.7 / ID.7 Tourer
  2. XPENG G6
  3. BMW i5
  4. Audi Q6 e-tron
  5. XPENG G9

At ALD Automotive, we are very grateful for the strong support from both visitors and participants.

We would also like to thank our partners, dealers, and importers, who helped enhance the experience with their expertise and commitment. Their efforts were crucial in creating an inspiring and successful event for everyone.

ALD Electric: Solutions for Electric Mobility

At ALD Automotive, we have a strong focus on the green transition and are actively working to promote electric mobility, so it was fantastic to see the great interest. Learn more about ALD Electric and electric mobility.